The attention that When Saints Go Machine, Ginger Ninja and Kiss Kiss Kiss are enjoying before the SPOT On Denmark night in Vienna is simply overwhelming – and we’re talking Austrian radio, TV as well as printed media.
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At the 2009 SPOT Festival an Austrian delegation of music business and media people were asked to pick three Danish acts that they thought would appeal to the Austrians. It definitely seems like the delegation know their home audience.

There is a tremendous buzz around not just When Saints Go Machine, Ginger Ninja and Kiss Kiss Kiss but also the SPOT On Denmark event at theB72 club on 4th February and Danish culture in general!

All three bands are in rotation – and will remain so at least until 4th February – on Austria’s only music TV station GOTV (400,000 viewers each week) with “Broken Hearts” (Kiss Kiss Kiss), “Fail Forever” (When Saints Go Machine) and “Bone Will Break Metal” (Ginger Ninja). One or two airplays during the daytime + night rotation. GOTV also shows 10 promo spots for the SPOT On Denmark event each day – and they are doing this of their own free will, mind you. You can’t buy slots on the playlist or bribe your way into the station’s programs.

When Saints Go Machine have been interviewed on FM4, and the band’s album will be presented one of the first days in February right before SPOT On Denmark. Furthermore, their track “Head over Heartbeat” has been playlisted. FM4 is also going to host an acoustic session with at least one of the Danish acts – perhaps even all three – on 3rd February.

TBA (major music magazine in Austria – circulation: 60,000, 25,000 of these in Southern Germany) devote four pages of the February issue to Danish music and culture – including the SPOT On Denmark night.

This coming Sunday’s edition of Die Presse (one of the major Austrian newspapers) will feature articles on the ROSA and MXD SPOT On Denmark collaboration and on the actual concerts at B72. The paper will also publish interviews on its website, which already features this preview.

Furthermore, Ginger Ninja’s “Sunshine” and Kiss Kiss Kiss’s “Broken Heart” have both made it to the Austrian Indie Chart, as number 18 and 19 respectively. The chart is compiled by fifty Austrian DJs who each week select their top 30. The chart is aired on aforementioned GOTV on Thursdays and Saturdays.

Finally there are no seats left for the so-called speed-dating session, where Danish, Austrian, Hungarian and Slovakian music business people will come together at a networking dinner before the actual concert at B72, which has a capacity of 200 people.

After the SPOT On Denmark event the bands will move on to Graz to play gigs at the Yeah Club.